This is our new favorite breakfast item. I bought it at the local Whole Foods, but it is widely available on-line, and can be bought in bulk from the manufacturer. The flakes are steam-rolled organic quinoa. It looks like tiny oatmeal, and cooks up super-fast into a smooth porridge with a light taste and gentle texture. According to the box, it can be used in baking, and for other purposes like thickening soups. We haven't gotten that far, yet. If you are a quinoa fan, you'll love it. And when you are enjoying your quinoa flakes with a splash of hemp milk, you can ponder just how far down the vegan rabbithole you have fallen!